ServiceTitan vs Housecall Pro

ServiceTitan and Housecall Pro do the same core job. Both book the call, schedule and dispatch the tech, build the estimate from a price book, invoice and collect payment, and give technicians an app. Both serve HVAC, plumbing and electrical shops, and both will answer your phones with AI if you pay for it.

The useful question is when one makes more sense than the other. That comes down to three things: how each charges you, which plan holds the features you need, and whether you do commercial work.

A price list against a sales call

Housecall Pro puts its prices on the page. Basic is $59 a month billed annually, or $79 month to month, with one user. Essentials is $149 or $189 with five users, and Max is $299 or $329 with eight users, with extra Max users at $35 each. There’s a 14-day free trial with no card, and the company says it doesn’t require long-term contracts.

ServiceTitan doesn’t. Its three plans, Starter, Essentials and The Works, each have a Request Pricing button, and the page says the pricing is per technician. You book a demo, and the pricing page doesn’t mention a trial.

Per-technician pricing means your bill grows with your field team, so get the rate, what each plan leaves out and the cost of any Pro product you’d want, in writing, before comparing the two.

Where the features sit

This is where I’d spend most of your time. ServiceTitan’s Starter plan covers dispatching, scheduling, call booking, invoicing and a pricebook. Essentials adds mobile estimates and payroll. The Works adds advanced reporting, commission tracking and customizable memberships. On top of that it sells Pro products, among them Marketing Pro, Contact Center Pro, Dispatch Pro and Field Pro.

Housecall Pro’s Basic plan already lists online booking, dispatch, estimates, invoicing, payments and consumer financing, a price book, job costing and review management. Essentials adds routes, flat-rate pricing, checklists, GPS tracking, commissions and QuickBooks Online sync. Max adds a sales proposal tool, recurring service plans, route optimization, open API access and a dedicated onboarding specialist.

Two features make the point. Commissions are in Housecall Pro’s middle plan but ServiceTitan’s top one. Memberships, or recurring service plans, are in the top plan of both. If you pay techs on commission or live on maintenance agreements, the plan you actually need may not be the one you were quoted first.

Size isn’t the line it used to be

Housecall Pro says it’s tailored for teams of 1 to 100 or more, from a solo operator to a growing team. ServiceTitan says its pricing fits businesses “at any size,” and it also runs enterprise, franchise and private-equity offerings. Both have something for franchises.

So I wouldn’t switch just because you’ve added trucks. ServiceTitan is the one that talks to a company with an office team working the phones and dispatch board, several locations or investors behind it. Housecall Pro is the one that talks to the owner who is still running the office.

Commercial work

This is the clearest reason to look at ServiceTitan. It says it runs the full lifecycle for commercial and residential specialty contractors and names progress billing with AIA-format pay applications, RFIs, submittals, change orders, job costing and multiple locations.

Housecall Pro has a commercial offering too, with ACH payments, progress billing by dollar amount or percentage, service agreements and a customer portal. If commercial is a sideline, that may cover it. If you’re bidding work that comes with pay applications and submittals, ServiceTitan is the one that names those documents. One limit worth knowing: ServiceTitan says it isn’t built for general contractors, builders or construction firms.

The AI

Housecall Pro says its AI Team, Marketing AI, CSR AI chat, Analyst AI, Coach AI and Help AI, comes with every plan. CSR AI’s 24/7 call answering costs extra, with no price shown, and text answering is marked coming soon.

ServiceTitan’s assistant, Atlas, gives technicians equipment information and troubleshooting help with Field Pro, and its office features are marked coming soon. Its AI Virtual Agent answers calls, books jobs against available capacity and hands off to a person when needed. It’s sold on its own or inside Contact Center Pro, again with no price on the page.

Both charge for the AI that answers your phone, and neither publishes what it costs. I’d ask each for a live demo on your own calls and a written quote before counting on it.

Where I’d start

Housecall Pro if you’re a solo operator or a small to mid-sized crew that wants to see a price, run a 14-day trial and get commissions and GPS tracking in a mid-priced plan with no long-term contract. ServiceTitan if you have an office team running the phones and dispatch board, several locations, or commercial jobs with pay applications and submittals, and you’re ready to buy through a sales process.