Ruby
ruby.com
Virtual receptionist and managed live chat service in which live receptionists answer calls and chat with website visitors on a business's behalf, including for roofers, plumbers, HVAC firms and contractors.
Overview
Ruby is a virtual receptionist and managed live chat service from Ruby Receptionists, Inc. Trained receptionists answer calls and chat with website visitors for a business, around the clock including weekends and holidays, in English and Spanish.
The company lists lead qualification and intake, appointment scheduling, payment processing, outbound calling, flexible call forwarding with backup coverage, robocall filtering and number porting, along with a mobile app and integrations. On its home services page, Ruby says receptionists gather customer details and book installations, repairs and estimates, screen or route calls by urgency using the business's own rules, and can handle full-time, part-time or overflow coverage.
Main capabilities
- Live receptionists answering calls 24/7
- Managed live chat for website visitors
- Lead qualification, intake and appointment scheduling
- Call screening and routing by urgency
- Overflow and backup coverage options
- Mobile app and integrations
Who it's for
Ruby says it serves small businesses, and its home services page names roofers, plumbers, HVAC firms, landscapers and contractors, alongside legal, healthcare, financial and other business services.
Pricing
Published pricing
Ruby's pricing page lists virtual receptionist plans of 50 minutes for $250 per month, 100 minutes for $395, 200 minutes for $720 and 500 minutes for $1,725. Live chat plans are 10 chats for $143 per month, 30 for $335 and 50 for $520, with chat add-ons for receptionist customers listed at a 20% saving. The page says there are no additional fees for activation, onboarding or setup, and doesn't mention a free trial or free plan.
As listed on Ruby's website in October 2026. Prices change; check with the company for a current quote.
The AI angle
Ruby says callers always speak with a human receptionist and that AI supports them behind the scenes. Its AI page describes Call Nav, an LLM-powered assistant that pulls information from a database built for the business a receptionist is representing; the company says only its receptionists use it and that it draws only on information the business provides.
Ruby also lists AI-generated transcripts of calls and voicemails, sentiment analysis shown in its app and portal, and AI-assisted robocall filtering. The company says these features are built in-house and included in every plan.
Before you buy
Questions worth putting to Ruby, or any phone, chat & ai receptionists vendor, on a demo call:
- Does a person or an AI answer, and when does it hand off to a human?
- Can it book directly into my scheduling software or only take a message?
- How does it handle emergencies, after-hours calls and callers who are upset?
- Is pricing per minute, per call or a flat plan, and what counts as overage?
General questions from our Phone, chat & AI receptionists buyer’s guide, not claims about Ruby.
Alternatives to consider
Other phone, chat & ai receptionists tools in the directory, ordered by how many of the same audiences they list. This is overlap on stated audience, not a ranking or a judgment of which is better.
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Avoca AI front-office platform for home and field service companies that answers calls, texts and web chats, books jobs, runs follow-up campaigns and scores calls for coaching. -
LeadTruffle Lead-response and booking platform for home service contractors that gathers paid and website leads into one inbox and uses AI to respond, qualify, follow up and text back missed calls. -
Sameday AI phone answering and front-office platform for home services businesses that answers calls, books jobs, follows up with customers and syncs with field service software. -
Rosie AI call answering service for small businesses that takes messages, answers questions from your FAQs, filters spam calls and, on higher plans, books appointments and transfers calls.
This page summarises what Ruby says about its own product on its website, checked in October 2026. It is not a review, and listings are editorial: no company pays to appear. Spotted something out of date? Email newsroom@constructionindustry.ai.