Hatch
usehatchapp.com
AI communications platform for the trades that answers and qualifies customer calls, texts and emails for home-service and home-improvement businesses and books appointments.
Overview
Hatch describes itself as an AI communications platform for the trades, built to handle customer calls, texts and emails for service businesses. The company says its AI customer service representatives answer incoming contacts, qualify them and book the ones worth a team's time.
The site lists Voice AI, Messaging AI, a Knowledge Engine for training the AI on business rules and documents, a Journey Builder for automated voice, SMS and email follow-up, a Command Center where staff and AI work conversations together, and a Data Bridge to CRMs, lead sources and scheduling systems.
Hatch names lead sources and CRMs among its integrations, including Yelp, Angi, Google Local Services Ads and Thumbtack, and ServiceTitan and AccuLynx.
Main capabilities
- Voice AI for calls with warm transfers and transcripts
- Messaging AI for SMS and email
- Knowledge Engine for business rules and FAQs
- Journey Builder for automated follow-up
- Command Center shared by staff and AI
- Data Bridge to CRMs and lead sources
Who it's for
Hatch lists home services (HVAC, plumbing, electrical, roofing) and home improvement (remodeling, windows and doors, flooring), for small and mid-market businesses as well as larger multi-location operators.
Pricing
Quote on request
The pricing page shows no dollar amounts. It names three tiers (Standard, Pro and Enterprise), says pricing is a platform fee plus usage, and directs visitors to request pricing or book a demo. It does not describe a free plan, and its FAQ says it has no published trial program.
As listed on Hatch's website in October 2026. Prices change; check with the company for a current quote.
The AI angle
Hatch says its Voice AI follows a business's scripts and tone, with warm transfers and full call transcripts, and that its Messaging AI manages whole text and email conversations and books appointments.
The company says the Knowledge Engine lets a business fine-tune what the AI says so it stays on brand and compliant, and that the Journey Builder coordinates SMS, email and voice follow-up to nurture leads and re-engage customers.
Before you buy
Questions worth putting to Hatch, or any leads, crm & marketing vendor, on a demo call:
- Does it track a lead from first contact through signed contract, and can I see where I lose them?
- Can it send proposals and collect e-signatures?
- How does it capture leads from my website, ads and lead services?
- How does it handle online reviews and requests for them?
General questions from our Leads, CRM & marketing buyer’s guide, not claims about Hatch.
Alternatives to consider
Other leads, crm & marketing tools in the directory, ordered by how many of the same audiences they list. This is overlap on stated audience, not a ranking or a judgment of which is better.
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CompanyCam Photo and video documentation app for contractors and trade businesses, with galleries, annotations, reports, on-site payment requests and a Marketing Suite that turns project photos into marketing content. -
JobNimbus CRM and business management platform for contractors, primarily roofers, covering leads, sales, job management, communications, billing and reporting. -
Leap Platform for roofing and remodeling contractors combining Leap CRM for running jobs, customers and crews with Leap SalesPro for in-home sales and estimating. -
AccuLynx Roofing management platform covering sales and CRM, production, finance and operations for residential insurance restoration and retail roofing companies.
This page summarises what Hatch says about its own product on its website, checked in October 2026. It is not a review, and listings are editorial: no company pays to appear. Spotted something out of date? Email newsroom@constructionindustry.ai.